Intermediate Graphic Design

Throughout the semester, our class was tasked with selecting one of three elements from the periodic table and creating an entire company based around that element. I chose Iridium for my brand. The project consists of five key components that not only build the overall concept of the company but also define it through design. These components include a design brief, user personas, logos, package design, an ad campaign, and a motion graphic. While this project is still a work in progress, I have completed the design brief, user personas, and logos, which are displayed below.

Logo

Coming Soon

Brand Identity

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